On New York’s Park Avenue, people are literally having breakfast at Tiffany’s – tapping into their inner Audrey Hepburn as they nibble on croissants at the legendary jeweller’s brand new cafe on the fourth floor.
It took Tiffany & Co long enough to realise the appeal of a cafe, and it’s just one of the ways in which it’s re-inventing itself to appeal to the younger generation who are more into experiences than buying diamond solitaires. It’s also one of the major projects of chief artistic director Reed Krakoff, who joined the company in January and is tasked with, among other things, making people spend again.
The new Tiffany Home & Accessories Collection aims to do just that, with the Krakoff-designed range of ‘everyday’ objects turned into veritable objets d’art. In other words, think of a student’s geometry protractor, ruler, drinking straw, paint can, first-aid box and paper cup – handcrafted in sterling silver by Tiffany’s artisans.
The collection, says Krakoff in a statement, “incorporates the best quality, craftsmanship and design with a level of functionality that allows you to use these things every day”. Still, it’s going to be pretty difficult to allow your irresponsible teen to pack a S$655 silver set square or S$735 ruler in his school geometry set, or let your cat near a S$14,700 ball of silver yarn.
But for those who appreciate Krakoff’s cheeky yet whimsical ideas, you’ll soon be sipping your morning smoothie with your very own silver ‘bendy’ straw and slurping your morning coffee from a porcelain ‘paper’ cup while rushing to get to work.
The collection also features more ‘conventional’ pieces that you expect from Tiffany’s signature baby blue boxes. The Loring Tea Set – with a steel tread pattern inspired by New York’s streets and subways – is a tribute to the work of Tiffany’s design director emeritus, John Loring. And there’s also the brand’s range of bone china featuring bold, wheat leaf designs.
You like their clothes and bags. Now add furniture and home accessories to your collection as luxury fashion labels turn their attention to your personal space.
Bottega Veneta‘s designer Tomas Maier’s first foray into furniture was a single bench which he created with the brand’s artisans in 2006, making use of its signature intreciatto leather weaving technique. He has since built up a full range of furniture and home accessories, some of them through collaborations with well known manufacturers. They include Murano artisans for glassware, Koenigliche Porzellan- Manufaktur Berlin for porcelain and Poltrona Frau for chairs and sofas.
The label even has its own dedicated furniture atelier in Vincenza, in Italy’s Veneto region. Singapore fans can check out the Meta Chair at its store in ION Orchard, while other home items can be ordered from the same store. But if Bottega’s silverware catches your eye, you can only find it at its store in Changi Airport’s Terminal 2.
FENDI has been as prolific with its home furnishing business as it has with its fashion lines, but to mark its 10th year at Design Miami, it appointed the up-and-coming Italian industrial designer Chiara Andreatti to create an entire living room ensemble for it.
The result was Welcome! – a 17-piece collection that includes sofa, lamps, carpets and ceramics. Her brief was to reflect the design DNA of FENDI and for inspiration, she went into their archives and uncovered Karl Lagerfeld’s 1971 design for the Astuccio fur coat. Made from pelts arranged in geometric fashion, that design was adapted for the surface of a large coffee table which forms the heart of the collection. There’s also a large sofa in brown and white striped velvet similar to the lining of a FENDI handbag.
Her artistic background came in handy with the ceramic pieces which she made herself. She also balances luxury with natural ingredients, using bamboo, raw hemp and natural wool, among others. If anything, the collection has a resort feel to it, which, as the name suggests, makes it a very welcome addition to FENDI’s Casa.
Story first appeared on The Business Times.
PHOTOS TIFFANY AND CO