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Louis Vuitton and Bottega Veneta: fashion brands go back to the basics

Fashion trends can seem downright crazy these days. Thank goodness for these “palate cleansers".

Now that everything from the classical (formal tailoring) to the crazy (gigantic sneakers, huge-shouldered jackets) can be in vogue all at the same time, tracking style currents can feel overwhelming. If you’re ready to hit the reset button, you’re not alone. This season, two fashion houses bring the focus back to basics, at least for a moment – but in an elevated way, of course.

Having drenched his Spring offerings in neon hues and iridescent oil-slick finishes, Louis Vuitton’s Virgil Abloh now masterminds a collection at the opposite end of the spectrum. The “Staples Edition by Louis Vuitton” collection comprises quietly luxurious takes on every man’s style essentials – ranging from the T-shirt and the jumper, to low-top sneakers and aviator shades. Made from materials such as quality cotton and cashmere, the items also bear distinguishing details, such as a button sewn on with thread forming the LV logo, or a leather label featuring instructions on how to fold said garment (how charmingly Marie Kondo-ish).

Bottega Veneta basics

Bottega Veneta basics

At Bottega Veneta, recently appointed creative director Daniel Lee also kept things simple for his first advertising campaign for the house. Shot on a Neapolitan island, the campaign is intended to be “a palate cleanser” for the brand, featuring a series of edgy, pared-down styles centred on the house speciality, leather. Think, for instance, the most supple-looking nappa leather shorts, paired with a relaxed white tee. And not – thank goodness – a chunky sneaker in sight.

(RELATED: Is a $590 Ermenegildo Zegna cotton t-shirt truly superior to a $14.90 Uniqlo one?)

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