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Ouai launches luxury pet shampoo for pampered cats and dogs

Celebrity hairstylist Jen Atkin knows how important it is for your pet to look as good as you do.

The stylist’s haircare brand Ouai is launching a pet shampoo for furry creatures, aimed at reducing odours, increasing shine and getting rid of tangles and knots. The cleanser can be used on a wide range of animals, but 15 per cent of all proceeds will be directed towards the Vanderpump Dog Foundation, a non-profit rescue organization that focuses on global dog welfare.

(Related: Pamper your pet pooch with the best premium dog food in Singapore)

The shampoo’s formula includes apple cider vinegar to help balance pH levels and neutralise odours, aloe juice to soothe the skin and tamarind seed to moisturise. It will be infused with the fragrance of Italian Lemon, Turkish Rose, Jasmine Sambac, Iris, Lily, and White Musk, just like the brand’s regular shampoos, and will be free of parabens, sulfates and phthalates.

Ouai is not the first human beauty brand to branch into pet products; natural beauty brand Aesop also carries a fur cleaner called ‘Animal,’ which can be used as a regular hand wash.

(Related: 5-star staycation options for pet dogs in Singapore)

sm/cm – Relaxnews

Photos courtesy of Charlie Nunn Photography/Ouai